Events

STA Conference 2019 Speakers

Keynote Speaker
Ayo Akinwolere

During his 5 years on Blue Peter, Ayo was pushed to his limits, spurred on by a personal quest to conquer his fears of heights and water. In his final year at Blue Peter, Ayo set a new world record for the deepest location for an open water swim by battling more than 5 miles over the Palau Trench in the Pacific Ocean, the first person to do so. This incredible feat of endurance was made more significant due to Ayo’s phobia of deep water and the fact he only learnt to swim 10 weeks prior to the challenge.

Then after appearing on several shows including Celebrity MasterChef and The Great British Bake Off for Comic Relief, Ayo created The Swim Challenge in 2015 to prove that people of colour can swim.

Ayo is one of four people of colour with a swimming world record, and through The Swim Challenge project he took 15 non-swimming adults of various ethnic backgrounds from across London and redesigned a swimming programme to teach them how to swim.

In 10 weeks the participants went through a gruelling swimming programme helped by the Swim Dem Crew, to try and challenge their fears of the water and furthermore learn to swim. All the participants learned to swim, and even more remarkably, eight participants from the group went on to swim in open water with Ayo in the Great Manchester Swim and Great London Swim.

More recently, Ayo has been broadcasting for BBC One’s Inside Out, Big Tackle on Channel 4, The Premier League Show on BBC Two and also the Premier League for IMG.

Hear first-hand about Ayo’s amazing swimming stories and ambitions at the STA Conference 2019.

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Aquatics

Erika Gleeson
Founder and Clinical Director of Autism Swim

Erika Gleeson (GC Autism Studies, BA Behavioural Science and Communications) is the Founder and Clinical Director of Autism Swim.

Prior to founding the only certification body in the world specific to autism in aquatics, Erika was a Senior Behaviour Specialist for those with autism spectrum disorder (ASD) and other abilities.

Erika is a nominee for Young Australian of the Year and the Pride of Australia Awards. Erika is a noted speaker at international conferences and is regarded as one of the world’s leading experts on wandering and drowning prevention for those with ASD and other abilities.

Seminar
Positive Behaviour Support
Overview
Understanding behaviours and applying effective strategies are fundamental components in ensuring a successful lesson. This workshop is designed to equip you with the skills needed to understand the functions of behaviours of concern, generate stronger outcomes, and keep everyone safe and happy in their lessons. The evidence-based, Positive Behaviour Support knowledge and strategies taught are applicable to mainstream swimmers as well as those with other abilities. The workshop is run by Senior Behaviour Specialist Erika Gleeson.



 



Alison Duff
Founder and Director of Calmababy

She has over 20 years’ experience of working with parents and children in various disciplines – Including pregnancy and childbirth, the postnatal period, throughout the early years and with children aged up to five years old.

In 2010, Alison opened the first Calmababy Centre in Peterborough, to run classes and workshops for parents with babies and young children. It rapidly snowballed to the point that three generations of the family now work at Calmababy, making it a thriving family business. Currently, over a thousand families a week visit the centre to take part in one or more of the 130 scheduled lessons.

Alison is a Birthlight Tutor of Baby Swimming, Toddler Swimming and recently became the first Birthlight Aqua Nurture Tutor qualified in the UK. She is also an STA Tutor of the Baby and Pre-School Award and the Level 3 Diploma in Aquatic Teaching – Baby and Pre-School.

Seminar
Elective Submersion: A baby-led approach
Overview
The practice of submersion during baby & pre-school lessons is changing. This presentation explores why the shift in attitudes is taking place, what being ‘baby-led’ really means, and how to apply a gentle approach to underwater swimming during lessons.

 

Kathleen Grehan
Director of Dot Sign Language

Kathleen is a Deaf Social Sciences graduate and a qualified teacher of British Sign Language with an interest in BSL linguistics.

Since starting Dot Sign Language in 2011, she has made it her mission to deliver first class and inspiring lessons in BSL and deaf awareness. A priority for her has always been to make the learning process enjoyable—as much a social event as an educational experience.

She enjoys going out to businesses, NHS providers, local schools and youth groups to give them a taste of BSL, deaf awareness and deaf culture. Kathleen strongly believes that we should try and engage people of all ages to get them to learn this beautiful, visual language. This way we can eliminate social isolation of deaf people.

She is also a keen swimmer!

Seminar
Deaf Awareness and British Sign Language (BSL)
Overview
  • How would you communicate with a deaf swimmer?
  • Do all deaf people have the same communication needs?
  • Could you instruct a deaf BSL user to line up, jump in and swim a length of breast stroke?

If the answer to these questions is ‘I don’t know’, this session is for you.

Dot Sign Language will be running an information-packed workshop including communication tips, the basics of creating a BSL sign, and lots of swimming vocabulary you will regularly use in your role.

Taught by experienced deaf teacher Kathleen Grehan and interpreted by a qualified BSL interpreter, you can fully immerse yourself in British Sign Language. This is your opportunity to ask any questions you have about BSL and deaf culture. The training is relaxed, interactive and involves hands-on practice.

The aim is for you to feel confident that when you meet a deaf person, you will be able to teach using BSL.

Russell Sparks
External Quality Assurer (EQA)

With over 25 years of experience in the Leisure industry, Russell has worked at a variety levels with leisure operators, national governing bodies and associations. As well as working in club development and working to increase participation he has operated in leisure centres, health resorts and in swimming clubs.

For the past 10 years Russell has operated his own successful swim school business, attaining STAmark accreditation developing staff and resources to offer excellent swimming lessons.

This newly created role, working for Safety Training Awards as an External Quality Assurer (EQA) allows him to help develop our ATC network and to support Safety Training Awards in developing a strong and effective quality assurance system to support learners, tutors, assessors, Internal quality assurers and members.

Seminar
The Pupil Voice
Overview
‘Welsh Assembly has recently made significant changes to the National curriculum to incorporate Pupil voice.’

This has helped Swim schools in Wales to focus on the child’s voice in swimming delivery.
This seminar offers a chance to understand the background and help develop techniques and understanding of how to create an aquatic environment that is child led, supportive and ultimately more effective than traditional swimming lessons.

Joanna Wood
Head of Aquatics, Training and Development for Turtle Tots Ltd

Joanna is an STA Approved Training Centre and one of the UKs leading Baby and Toddler Swim Schools with over 13,000 swimmers, 50 licensees and around 250 teachers operating throughout the UK.

She is also an experienced Aquatic Tutor for the STA Level 3 Diploma course, which promotes a relationship-based approach to teaching infant swimming and focuses on meeting the individual needs of each adult and child by observing their communication cues and meeting their sensory needs.

Joanna has trained with the STA, Birthlight and the Brazleton Centre, which offers the NBO course (Newborn Behavioural Observation) Understanding Baby Behaviour and Early Relationships. She has collaborated with leading Baby Swimming experts across the world to develop the Turtle Tots Baby and Toddler Swim Programmes and recently she has had the opportunity to learn from specialist Paediatric Occupational Therapists Emily Hills and Lindsay Hardy on their Sensory Babies course.

Seminar
Making Baby and Preschool Swimming Accessible for All
Overview

This seminar is aimed at baby and preschool teachers delivering mainstream lessons rather than those teaching specialist additional needs lessons.

In this interactive discussion we will explore the common concerns and questions teachers have when identifying a child with a potential additional need and also integrating children or parents with a defined need into mainstream lessons. The aim is to give teachers more tools in their toolkit and feel more confident in their own abilities to successfully meet the needs of this population group.

We will discuss the need for continuing professional development to keep abreast with rapidly shifting language and approaches to additional needs teaching. Also, we will talk about the importance of building flexibility into lesson programmes to ensure teachers have the freedom to adapt teaching to suit the needs of the individual.

Jo and Christian Wilson
Founders of Swim Works and Aqua Sensory

Seminar
Mindfulness in Baby Swimming
Overview
“Forget about Wi Fi….the best connection can be found in the pool” Jo Wilson

Let’s encourage our parents to be in the swim moment. To make their swim day a special day, to swim WITH their baby, to work WITH the water, not simply be IN the water. The results will be far reaching. Little ones are more engaged through the learning process, learning with all of their senses, parent’s feel more connected to their child and your programme. Watch retention rates rise!

The HOWS AND WHYs ……
Mindful swimming asks parents to be more present with their babies. Water helps us to be more present with ourselves.

This is our Aqua Sensory approach, an attuned approach to swimming and filters through everything we do at Swim Works. From the way we view the pool, communicate with our swimmers, create our programmes, train and recruit our staff.

Our programme’s foundation stones are; clear intentions, viewing the pool from the child’s eye, child choice, consent and respect.

We work WITH water and not just in it.
Water helps us engage, connect and create strong connections.
We slow down, so we can learn and engage more. In fact, slow is the new fast!
We think about the whole swimmer’s journey from the car park to the pool.
Our Aquatic Classrooms are a multidimensional space for interactive sensory learning.
When a child engages with all their senses, the learn more deeply.
We encourage our parents to be fully present WITH their baby, to swim WITH their baby.
Our world is changing the way we move, play and interact with our children.
Our children’s development is changing, these are urgent times.
We have to adapt our teaching to meet these needs.

“The best things you can take to the pool aren’t things.” Christian Wilson

Fiona Stevenson
Award-Winning Volunteer

Fiona Stevenson is an award-winning volunteer and an inspirational speaker who talks from her own experiences about overcoming adversity, disability access issues and how she set up Swimming After Surgery (SAS) to help ladies build confidence following a cancer diagnosis.

Fiona is a breast cancer survivor herself and uses her own story to encourage others to go swimming.

Seminar
Swimming and Cancer
Overview
Would you know what to do if someone asked you for help following major surgery or a cancer diagnosis?This session will show what you or your organisation can do to help them.

Sally Baker
Senior Therapist

Sally Baker is an award winning senior therapist working in private practice for almost twenty years. She sees clients face to face in London and the world over via the internet.

Her professional specialism is in helping her clients to resolve and release their negative limiting beliefs however they show up in their life from phobias, emotional eating, social-anxiety, panic attacks, to procrastination and other self-sabotaging behaviour. She is also highly experienced with working to resolve PTSD (Post Traumatic Stress Disorder) following trauma.

She is licensed and registered in the UK with accreditation with several respected professional associations including the government established independent UK register of Complementary Healthcare Practitioners Council (CNHC).

She is currently completeing her third book to be published by Hammersmith Books, London entitled ‘The Getting of Resilience – from the inside out’ for publication in mid 2020. www.workingonthebody.com

Seminar
Tackling the difference between fear & phobia in the swim environment.
Overview
Senior therapist Sally Baker will explain the differences in the emotional state of fear and phobia and how they need different approaches to overcome inhibiting learning to swim. She will also provide practical poolside strategies for teachers to improve and transform the positive outcomes for their students struggling to overcome different levels of anxiety in the learning to swim environment.

Business

Charlotte Scoins
Co-Owner of Aquarius Swimschool and Director of MermaidsUK

Charlotte has been involved in Learn to Swim since age 13 as she took on the role of an assistant at her mum’s Swimschool, Aquarius Swimschool.

Since then she has gone onto gain various STA swimming certificates and tutor status at age 19 in Aquatics and First Aid, after spending a year teaching swimming in New Zealand.

Six years ago Charlotte joined her mum’s swimschool as a partner and has since taken over the management and running of the swimschool, which teaches approximately 1000 swimmers per week over two privately rented pools. Today Charlotte has introduced new activities into her swimschool including working with Special Olympic swimmers, Water Polo, Junior Lifeguard and Mermaid Swimming.

Seminar
Diversifying Business Opportunities within Swimming
Overview

Charlotte will speak about how she has taken over the running of Aquarius Swimschool and how she has introduced other activities to create a diverse programme of opportunities for their swimmers. As the Director of MermaidsUK she will discuss the challenges of bringing a new concept to market, the changing view on a new aquatic discipline and how this is impacting and benefitting her business.

 

Lucas Karemo
Digital Trainer and Business Coach

One of the region’s leading experts in online marketing is returning to the STA Conference to share his knowledge and love of all things digital at the event.

Lucas Karemo, digital trainer and business coach with Google’s Growth Programme, an independent initiative known as the Google Digital Garage, will be delivering a ‘Digital Advertising Techniques’ workshop on current best practices.

Independently consulting with SME and enterprise clients, regional growth hubs and universities, Lucas provides an opportunity for business owners and delegates to learn how to maximise the use of free organic and paid online marketing techniques, planning, and strategy, content, reporting communications and data analytics within their organisations.

Lucas has developed an extensive career in traditional and digital media, specialising in digital marketing way before the ‘digital storm’ hit, and will provide inspiration and advice to those wishing to grow their business online.

Seminar
Essential 101 Digital Skills: Digital Advertising Techniques
Overview
The Essential 101 Digital Skills: Digital Advertising Techniques workshop takes a hands-on, practical approach, explaining the available platforms and evaluating the free organic and paid advertising options for your organisation.Formerly known as AdWords, Google Ads has now evolved into a complex feature-rich platform. Whilst it can offer huge opportunities, it can also be difficult to understand and navigate. As a result, a large percentage of campaigns are run at a loss, due to poor setup and management.

Social media platforms have created many new forms of advertising; from Facebook, LinkedIn, Twitter, Instagram, YouTube, Pinterest, etc. There are many complex options, and specific rules to follow to get results.

The Digital Advertising Techniques workshop will give attendees both strategic and practical guidance on how to plan, create, manage and optimise their campaigns, maximising the key features within the Google Ads platform, Facebook and other platforms providing attendees with practical advantages using each platform.

This workshop will illustrate the different elements of social media advertising using Facebook as an example, enabling you to return to the office with the knowledge and skills needed to launch your social advertising campaign.

Essential 101 Digital Skills workshops are very interactive, with practical video and, or demonstrations of the Google Ads and other platform interfaces throughout. The workshop also provides invaluable learning for anyone looking to take the Google Ads Certification exams in the future.

Nick Masson
Sales Director at Bigwave Media

Nick has over 12 years’ experience working in the public sector, moving into area management, then to the leisure private sector where he has worked for the last 27 years. He has enjoyed nine years with DC Leisure Management (now Places for People), one of the largest leisure management contractors in the UK working both within the company and with other leisure management providers on an advisory basis as National Operational Partnership Manager.

He has a wealth of experience in developing business performance from both a commercial, participation and service perspective.

More recently, Nick has been involved in the development of over 409 pools’ learn to swim programmes over 200 health and fitness facilities throughout the UK and Wales, worked with several sports development teams and several sport specific performance centres.

Now Sales Director with one of the largest leisure marketing companies in the country, Bigwave Media, Nick works with over 200 leisure and educational clients.

Specialties include a background in marketing, sports and business development within the leisure industry, and supporting the first leisure centre in the country to achieve Quest for Sports Development in 2008.

Nick is currently Board Member of the Chartered Institute for the Management of Sport and Physical Activity (CIMSPA).

Seminar
Business Management for Swim School Owners

Russell Sparks
External Quality Assurer (EQA)

With over 25 years of experience in the Leisure industry, Russell has worked at a variety levels with leisure operators, national governing bodies and associations. As well as working in club development and working to increase participation he has operated in leisure centres, health resorts and in swimming clubs.

For the past 10 years Russell has operated his own successful swim school business, attaining STAmark accreditation developing staff and resources to offer excellent swimming lessons.

This newly created role, working for Safety Training Awards as an External Quality Assurer (EQA) allows him to help develop our ATC network and to support Safety Training Awards in developing a strong and effective quality assurance system to support learners, tutors, assessors, Internal quality assurers and members.

Seminar
Understanding External Quality Assurance
Overview
The session is an opportunity to meet STA’s full time EQA and to ask him questions.
The session is themed into 3 main sections:

  1. What is EQA and how does it support ATCs
  2. How can centres use synergy to simply QA
  3. What to expect on an EQA visit and how to prepare

First Aid & Lifesaving

Kathleen Grehan
Director of Dot Sign Language

Kathleen is a Deaf Social Sciences graduate and a qualified teacher of British Sign Language with an interest in BSL linguistics.

Since starting Dot Sign Language in 2011, she has made it her mission to deliver first class and inspiring lessons in BSL and deaf awareness. A priority for her has always been to make the learning process enjoyable—as much a social event as an educational experience.

She enjoys going out to businesses, NHS providers, local schools and youth groups to give them a taste of BSL, deaf awareness and deaf culture. Kathleen strongly believes that we should try and engage people of all ages to get them to learn this beautiful, visual language. This way we can eliminate social isolation of deaf people.

She is also a keen swimmer!

Seminar
Delivering First Aid with BSL
Overview
To be confirmed shortly!

Vicki Cieslik
Mental Health First Aid Youth Instructor Director / Toolkit Training Ltd

With a background in training, teaching, pastoral and support work in both schools, colleges and at MIND, Vicki has combined all her experience to become a dedicated MHFA Youth Instructor.

Seminar
What is Mental Health First Aid?
Overview
This seminar looks at the growing concerns around mental health and how MHFA training can help address and support them.

Ian Prosser
Qualification Development Manager (Lifesaving and First Aid)

Ian started his career as a Lifeguard at a number of local authority swimming pools in a variety of roles, ending his employment as the Training Officer tutoring many different types of courses across the West Midlands including Lifesaving, Lifeguarding, First Aid, Health and Safety and Open Water Swimming.

As the Qualification Development Manager for Lifesaving and First Aid at Safety Training Awards, Ian specialises in health and safety in swimming pools, including advising leisure operators of industry best practice and legal requirements. He also works with key partners to ensure STA’s new and current qualifications are not only developed in line with the needs of employers but are delivered to the highest standards for the benefit of the industry.

Seminar
STA Level 2 Award in Pool Lifeguarding – A look at STA’s New Pool Lifeguard Qualification

Toni Murch

Toni has 29 years’ experience in front line emergency medicine both with military service and civilian life. He has worked in some of the remotest and most hostile parts of the world including North Africa (Sahara), South Africa, Libya, Iraq, Afghanistan and Norway to name a few.

This has enabled him to develop a wealth of knowledge in treating casualties in differing environments and he is considered in the medical community as the expert on haemorrhage control. He currently works for Celox™ who are renowned for their innovative, reliable lifesaving medical products for treating the most severe trauma injuries.

Seminar
A Stepwise Approach to Haemorrhage Control
Overview
This session will cover:

  • The why’s and wherefore’s of haemorrhage control
  • The current guidelines for haemorrhage control based on medical evidence
  • The correct use of direct pressure
  • The limitations of pressure dressings
  • The safe and effective use of haemostatic gauze
  • The safe and effective use of tourniquets.

Nicola Milne
Training and Project Development Manager

Nicola Milne has worked for Epilepsy Scotland since 2008, in a variety of roles.

Initially looking after the one-to-one service provision, she then started delivering training for the organisation in 2012, covering epilepsy, person-centred planning, administration of medication, mental health awareness and first aid.

Seminar
Epilepsy Today and Tomorrow
Overview
Nicola Milne from Epilepsy Scotland will be updating us with where we stand with current diagnosis and future treatments. Also, a brief overview of the first aid treatment for epilepsy. Epilepsy Scotland is a national charity providing information, support and guidance to the 55,000 people affected by epilepsy in Scotland, their families and carers.

Dr Ron Daniels
Chief Executive of the United Kingdom Sepsis Trust and Global Sepsis Alliance

Dr Ron Daniels BEM is a Consultant in Critical Care at University Hospitals Birmingham NHS Foundation Trust, Birmingham, England. He’s a Fellow of the Royal College of Physicians of Edinburgh, Royal College of Anaesthetists and Faculty of Intensive Care Medicine.

Ron is Chief Executive of the Global Sepsis Alliance, having been instrumental in bringing World Sepsis Day and the World Sepsis Declaration to fruition. In May 2017, following unanimous approval of the Executive Board of the World Health Organisation, he was part of an Executive Board successful in securing the adoption of a Resolution on sepsis by the 70th World Health Assembly.

He is also Chief Executive of the United Kingdom Sepsis Trust, a registered charity, in which capacity he provides in addition to public duties clinical advice to NHS England, Public Health England, and the Department of Health. He has lobbied the United Kingdom Government, together with devolved governments in Scotland and Wales, over several years resulting in the development of a national commissioning incentive for sepsis in England, a NICE Clinical Guideline and Quality Standard, and a public awareness campaign on sepsis in children. Ron and his team developed both the ‘Sepsis Six’ care bundle, now in use in 36 countries, and the clinical concept of ‘Red Flag Sepsis’. Both are endorsed and recommended by the UK Royal Colleges and by NHS England, and in 2019 were formally endorsed by NICE. The UK Sepsis Trust has also been instrumental in delivering reports from the National Confidential Enquiry into Patient Outcome and Death (NCEPOD), the All Party Parliamentary Group on Sepsis and the NHS Cross System Programme Board on Sepsis.

In 2016 he was awarded the British Empire Medal for services to patients.

Seminar
Schools Against Sepsis
Overview
Sepsis is responsible for at least 52,000 deaths annually in the UK, and accounts for 30-50% of episodes of inpatient deterioration. Globally, it accounts for an estimated 6-8 million deaths, of whom many are in neonates and infants. In the UK, an estimated 350,000 people suffer sepsis each year of whom 28,000 are children under 5.

Evidence in support of basic elements of care delivered in hospitals- antibiotics and fluid challenges- suggests that they are more effective and their delivery more time critical than interventions in heart attack.This session will explore potential conflict with strategies to ensure antimicrobial stewardship and preservation and underline the commonality of messages. It will introduce a lesson plan created for KS2 children, including teacher-led resources and a short video, introduced by paediatrician and CBeebies’ star Dr Ranj, and narrated by Harry Potter and Star Wars actor Warwick Davis, whose wife recently narrowly survived sepsis.

See all of these amazing speakers at the STA Conference for just £60—spaces are limited, so book now to ensure you don’t miss out!

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